K-Line Ag's journey began 30 years ago when the Larsen family identified a gap in the market for more diverse and efficient tillage equipment. The company's original philosophy of designing, engineering, and manufacturing their products in Australia has been preserved to this day.
In 2019, CNH Industrial acquired K-Line Ag, and since then, the company's Case IH and New Holland dealerships have been selling the brand's machinery across Australia and in some of the world's largest agricultural markets. The acquisition expanded K-Line Ag's reach and strengthened its commitment to delivering high-quality tillage equipment to a global customer base.
Bill Larsen, Sales & Marketing Manager K-Line Agriculture and Brandon Stannett, Managing Director, Agriculture, CNH Industrial ANZ, celebrate 30 years of K-Line Ag's innovation and success.
The Open Day event was not only a celebration of K-Line Ag's 30-year journey but also a demonstration of the company's commitment to Australian manufacturing and the use of renewable energy to power its facility. The company opened its doors to dealers, customers, and media, allowing them to experience firsthand where and how K-Line Ag's products are manufactured. The event was attended by company spokespeople, including Bill Larsen, the company's founder; Brandon Stannett, Managing Director of CNH Industrial, Australia and New Zealand; and Dave Gibson, CNH Industrial National Sales Manager – Seeding & Tillage, Australia and New Zealand. The spokespeople shared their insights on the company's history, products, current customer demand, and the industry outlook.
K-Line Ag's dedication to Australian manufacturing was highlighted during the Open Day, demonstrating the company's resolve to keep production local and create jobs for the Cowra community. The use of renewable energy to power the facility showcased K-Line Ag's commitment to sustainability and environmental responsibility, aligning with the growing demand for eco-friendly practices within the agricultural sector.
The recent Open Day was an opportunity for dealers, customers, and media to explore the premises and gain insights into the brand's history and products.
The event also served as an opportunity for dealers and customers to learn about K-Line Ag's seasonal conditions and industry outlook. As the agricultural sector faces challenges from fluctuating weather patterns and climate change, the company is well-positioned to address these issues with innovative and efficient tillage equipment. K-Line Ag's long-standing expertise and strong customer focus have contributed to its success over the past three decades, solidifying its position as a leader in the agricultural machinery market.
The 30th-anniversary celebration reflected K-Line Ag's legacy of quality, innovation, and customer satisfaction. As the company continues to grow and evolve, the Cowra community and the Australian agricultural industry can look forward to more groundbreaking advancements in tillage equipment and sustainable manufacturing practices.
K-Line Ag's Open Day commemorating its 30th anniversary was a resounding success, offering dealers, customers, and media an insightful glimpse into the company's history, manufacturing processes, and dedication to Australian manufacturing. The event highlighted the brand's ongoing commitment to innovation and environmental responsibility, setting the stage for continued growth and leadership in the agricultural machinery market for years to come.
